Tag Archives: corporate communications

Online Annual Reports; The Right Choice for Disclosure

Posted on 08. May, 2012 by christopher.

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With the rapid development of technology it’s becoming more and more easy (and cost effective!) for companies to communicate with their investors on a regular basis.  Small companies can have the same professional appearance as their larger competitors by leveraging the ease and accessibility of today’s technology.  Moreover, large companies can enhance their investor communication [...]

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The Credibility Paradigm

Posted on 21. Mar, 2012 by christopher.

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Trevor Heisler is the Managing Director at SCC’s new venture, Sutton | Heisler IR.  The following article was originally posted on suttonheislerir.posterous.com The experience, track record, and perceived competency of a public company’s management team plays a crucial role in the investment decisions of most investors.  Management is not only judged based on its performance, it’s [...]

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SCC Social Media Primer – Part 3 of 3

Posted on 21. Feb, 2012 by christopher.

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You’ve read the brief introduction to social media, and we’ve provided some examples of how social media is being used.  What else could there be? I think the next natural step is to give you tips on things to avoid when engaging on social media.  These tips are important for anybody who engages on Social [...]

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SCC Social Media Primer – Part 2 of 3

Posted on 13. Feb, 2012 by christopher.

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So, did you go out and create Twitter, Facebook, and LinkedIn accounts after reading part one of this series?  Great! Now that you’ve created the mediums that are right for your business it’s time to start engaging with your stakeholders.  Social media is not a difficult landscape to navigate if your been engaged for any [...]

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SCC Social Media Primer – Part 1 of 3

Posted on 06. Feb, 2012 by christopher.

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2012 is still fresh—what better way to start off the year than with a rejuvenated digital communications strategy? This article will be part one, in a three part primer for social media in investor relations. In a not so distant past, the use of social media for Corporate Communications was seen as a fad.

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How Revolve Marketing found a new home for the infographic

Posted on 30. Jan, 2012 by admin.

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“Your big opportunity may be right where you are now.” Napoleon Hill In an industry where we constantly search for new ways to reach investors, it is easy to overlook opportunities that we already have.  One such opportunity is press releases.  While everyone agrees that they are important, we are not using them anywhere near [...]

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